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LOLAR SHON UNVEILS FASHION BLOG/WEBSITE


Fashionistas are in for a refreshing online experience as model, publisher and makeup artiste, Omolola Sonowo aka Lola Shon’s fashion blog, www.lolarshon.com berths with a bang today! This much the fashionista, who took time out to start a family in 2010 told tonyogagablog in a chat earlier in the week.
Lolar Shon, a graduate of Theatre Arts from the Lagos State University (LASU) expressed her joy at the development declaring that at last, after months of planning and working round the clock, her new baby was finally going on stream.
“After years of planning and working, today will witness the official launch of my fashion blog/website conceptualised to make lots of corrections and set things right regarding fashion blogging which I am focussing on. Fashion for me is a do or die affair. Among others, there is a mobile application which people can use to download stuff from my blog,” Lola said.
Commenting on what gave her the inspiration, the fashionista continued: “I needed to check out stuff online a while ago so I visited a couple of fashion blogs and what I saw was quite dis-heartening because the so called fashion bloggers have strayed into areas that have nothing to do with fashion. They tell you about who died and who just signed a new record deal but they don’t take it from the fashion angle. I wouldn’t mind blogging on anything but it must be from the fashion angle.” Lola said.
According to Lolar shon, the vision to go online was born in 2008 after she had a chat with singer, Azeezat, who had encouraged her but at the time she says she felt that Africa wasn’t ready for the revolution.
“But I was wrong. Little did I know Nigerians were actually ready for it,” Lola Shon says in retrospect. “Besides, I didn’t just want to step in and then crash out so I sat back, made reviews and saw what people were doing right and what they are doing wrong so I said ‘let me learn from peoples mistakes and that is what is setting me apart.”
However, Lolar Shon added that despite the drift, a number of fashion bloggers are doing quite well but insisted on the need for fashion bloggers to be professional: “We should be able to do it properly and let people know what is in fashion and what is out and what should be done and what shouldn’t be done.”
Lolar Shon says her brand is a fashion brand that entails fashion, clothing and anything that has to do with fashion. Lolar Shon is the creator of Fashion Fusion, an annual fashion show that fuses fashion with music.

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